In today’s competitive landscape, you can’t afford to settle for anything less than the best. We deliver innovative AV and security solutions that help you achieve peak performance, maximize productivity, and crush your goals. It’s time to level up your business—with a partner that truly delivers.
For over 28 years, Fearing’s AVS has been igniting businesses with the power of technology. We’re not just another AV or Security company; we deliver immersive experiences that captivate your audience, elevate your brand, and drive explosive growth.
Fearing’s AVS was founded by Doug Fearing, a “TV Technician with a dream” who, along with his wife Lois, had a vision to make a difference in the world through technology. That vision has come to life, transforming Fearing’s AVS from its humble beginnings in a 600-square-foot facility to a leading provider of cutting-edge audio-visual and security solutions with offices in Madison and Milwaukee. We deliver on that vision every single day.
We deliver superior results that exceed your expectations—every time.
We listen, we adapt, we deliver. Your success is our priority.
We’re not just a vendor; we deliver expert guidance and support every step of the way.
We’re passionate about helping businesses thrive and delivering positive change in the world.
Anyone can just “install systems”… but what you really need is a partner to design, innovate, and deliver cutting-edge audio-visual and security strategies that transform your business. We deliver state-of-the-art solutions that help you amplify your message with crystal-clear audio, captivate your clients with stunning video walls, and protect your business from unforeseen threats. No matter your challenge, we deliver results.
At Fearing’s, our Pillars of Success, built on a foundation of faith and grounded by our Core Values, drives us to approach your project with purpose.
Without our faith, core values, team, and amazing client base, we wouldn’t be here today. We are rooted in a vision to leave an enduring legacy of lasting partnerships and making a difference in the world. While other companies say they have core values, we deliver on ours every single day.
We’ve partnered with thousands of businesses and institutions —from local startups to global giants—to achieve their audio-visual and security goals. We’re proud of the lasting relationships we’ve built and the transformative results we’ve delivered.
— Todd Nelson, President of Kalahari Resorts
Don’t settle for less. Work with the AV and security partner who truly delivers. Contact us today and let’s explore how Fearing’s AVS can deliver the solutions you need to engineer an unstoppable business.
A graduate of DeVry Institute of Technology, Doug has been in the Technology industry since 1976 and actively oversees Fearing’s daily operations. Along with his wife, Lois, and three others, Doug started Fearing’s in a 600 square-foot facility in Portage, Wisconsin. In the 25 years since, the company has grown to over 30 employees with offices in Madison and Milwaukee, Wisconsin. Doug likes to say he’s a “TV Technician with a dream” going back to his history with the family’s original business-Fearing’s TV and Appliance.
Doug values time with family, watersports, hiking, snowshoeing and skiing. In addition to being a devoted member of his church, Doug serves as Board President for Kinship Mentoring of Columbia County, Board member of Schools for Haiti and Scripture Chair of the Gideons-Portage camp.
A graduate of MATC, Lois oversees Fearing’s daily book keeping along with various HR responsibilities.
Along with Doug, Lois is deeply connected to community outreach, serving as a Board member and Fundraising Committee Chairperson for Kinship Mentoring of Columbia County. She also serves on the Schools for Haiti Fundraising committee. In addition, Lois’ ongoing passion and commitment to provide care for the elderly comes from her 10-year history of working in a Reedsburg, Wisconsin Nursing home.
Lois enjoys singing, hiking, sunny days on the pontoon, and spending time with her 4 grandchildren.
Ehren drives Fearing’s technology by continually seeking out trends to enhance capabilities while supporting Sales, Engineering and Installation teams. Throughout his years with Fearing’s, Ehren’s talent and vision have joined forces to create a wide variety of projects and strategic solutions that exceed expectation.
Ehren loves music, family time, movies, nature, sustainability efforts and electric vehicles.
With 10 years with Fearing’s and over twice that long in the industry, Ben continues to lead, coordinate, and develop the Commercial AV team.
By consistently delivering an outstanding experience and outcome, Ben contributes to the Fearing’s legacy of long-lasting partnerships that truly make a difference. Whatever the Commercial AV need may be, Ben and team deliver at the highest level.
Ben is an avid fisherman and photographer. He enjoys coaching his sons and other youth.
Chris has been with Fearing’s for 20 years and in the industry for over 2 decades. As a Certified leader in Sales Acceleration and trained in EOS (Entrepreneurial Operating Systems), Chris successfully utilizes his skills to lead the Fearing’s Salesforce. Chris and team are motivated and driven to develop new client partnerships while continuing to reinforce loyal long-term relationships with ongoing Service excellence.
Married for 19 years with 3 children, Chris enjoys skiing, hiking, fishing, boating, hunting, camping and golf. He’s also been actively involved as a Youth Football and Softball coach for his family and others.
